Make An Intro, Make a Connection
How do you introduce your members to group fitness? SUMMARY: Group fitness is something you have to feel to believe. It’s not just a workout; it’s a connected, music-driven, accountability-packed, endorphin-pumping, community experience. It’s likely...
Back to Business, Back to Basics
Is it time to refocus on the basics? SUMMARY: The new year is the perfect time to reorganize, and refocus. It is a great time to revisit the basic “Keys to Success” for running the MOSSA system. These are the things that we discuss with every new customer...
Why Music Moves You
Need to Turn Up the Volume on Your Marketing? Sell the Music. SUMMARY: Music drives emotion, creates excitement, and can have a massive impact on any shared experience – from a sporting event to a group fitness workout. The physical benefits and the...
The Future of Livestreaming
Searching for ways to offer digital workouts to your members? SUMMARY: When health clubs were forced to close in March 2020, 180 million gym members worldwide found themselves searching for an alternative to keep their exercise routines intact. It is no surprise that...
More than Muscles: Benefits of Strength Training
New Member Onboarding: Over-Welcoming or Overwhelming?
Team vs. Technology and the Future of Fitness
Setting Goals for Group Fitness
Does Exercise Have to be Boring and Bitter?