Do you have a powerful social strategy? The Challenge: Are you using social media to engage with your members and prospective members in a meaningful and impactful way? The Solution: You need to have a powerful presence on social media that includes great ratings,...
What can we do differently to get more people moving? How do we reach the 80%? The Challenge: Nearly 80% of the population does not get the recommended amount of exercise nor are they members of fitness facilities. The Solution: To reach more people we need to focus...
Does your group fitness room encourage participation? Or chase people away? The Challenge: The design of your group fitness room can affect the member experience positively or negatively. Many group fitness rooms resemble old-school aerobics rooms and keep some...
Are you creating meaningful and memorable moments for your members? The Challenge: To create excitement for your members in group fitness, you need to do something exciting for your members in group fitness. The Solution: A launch event is a great opportunity for you...
Is your group fitness schedule designed for success? The Challenge: For many facilities their group fitness schedule is not strategically designed. It has evolved over time based on instructor availability. To sell group fitness effectively, you need a schedule that...
Do your instructors teach at your competition? The Challenge: Sharing your instructors with your competitors is like a professional athlete playing for two different teams. The Solution: The one thing you can offer that your competitors cannot is your people. The...