


Reaching the 80%
What can we do differently to get more people moving? How do we reach the 80%? The Challenge: Nearly 80% of the population does not get the recommended amount of exercise nor are they members of fitness facilities. The Solution: To reach more people we need to focus...
Group Fitness Room Design
Does your group fitness room encourage participation? Or chase people away? The Challenge: The design of your group fitness room can affect the member experience positively or negatively. Many group fitness rooms resemble old-school aerobics rooms and keep some...
The Power of Initial Quarterly Launches
Are you creating meaningful and memorable moments for your members? The Challenge: To create excitement for your members in group fitness, you need to do something exciting for your members in group fitness. The Solution: A launch event is a great opportunity for you...
Scheduling for Success
Is your group fitness schedule designed for success? The Challenge: For many facilities their group fitness schedule is not strategically designed. It has evolved over time based on instructor availability. To sell group fitness effectively, you need a schedule that...