Social Video Marketing – UGC and DIY

Social Video Marketing – UGC and DIY

by | Jun 10, 2026 | White Papers

SCROLL OR STOP? THE CHALLENGE: Capturing attention online has never been more difficult. Consumers are bombarded with content every day across social media, email, websites, streaming platforms, and mobile apps. With only a few seconds to earn attention, fitness...
MOSSA Metrics: The Value of Group Fitness

MOSSA Metrics: The Value of Group Fitness

by | Apr 17, 2024 | White Papers

MOSSA METRICS: THE VALUE OF GROUP FITNESS THE CHALLENGE: Group fitness departments are often seen as an expensive amenity. THE SOLUTION: Tracking your metrics and KPIs (key performance indicators) for your group fitness department can help you measure and manage the...
What’s New In Your Group Fitness?

What’s New In Your Group Fitness?

by | Dec 19, 2023 | White Papers

WHAT’S NEW IN YOUR GROUP FITNESS? THE CHALLENGE: As consumers we are all attracted to new and novel things – and from companies and brands we trust, we expect upgrades and updates on a regular basis. THE SOLUTION: MOSSA’s quarterly release system ensures that...
Social Video Marketing – UGC and DIY

Less Is More: Single-Message Marketing

by | Oct 3, 2023 | White Papers

WHAT IS YOUR MARKETING MESSAGE? THE CHALLENGE: Many health clubs use a marketing message that is too generic. They advertise everytihng under their roof – most of it obvious and informational, instead of motivating and inspirational. THE SOLUTION: Utilize...