by Tiffany Crawford | Nov 15, 2021 | 3D30
… the battering ram in Vitality, that upper-body speed interval, and three deceleration directions in the power intervals.
by Tiffany Crawford | Nov 15, 2021 | Group Active
… Adele and Bon Jovi’s duet in Cardio Peak, eight weightless intervals, and Balance goes off with a bang to the song Bang!
by Tiffany Crawford | Nov 1, 2021 | White Papers
How does music make the member experience? THE CHALLENGE: Exercise music isn’t one-song-fits-all, and in the fitness business we’re challenged to keep members motivated, while delivering music that’s as varied as their tastes. How will you do it? THE SOLUTION: Good...
by Tiffany Crawford | Jul 26, 2021 | Webcasts
Creating a Powerful Default in Your Member Onboarding SUMMARY: You have the opportunity to direct new members toward the most successful and lasting path. With some thoughtfulness and intention, your team can design a pathway to ‘nudge’ new members towards the...
by Tiffany Crawford | Jul 20, 2021 | Webcasts
Inspirational Fitness Marketing Isn’t Always About Fitness For decades, fitness advertising has focused on features like low price and lists of amenities, as well as the narrow and often over-promised benefits of weight loss and physical aesthetics. Help people...
More than Muscles: Benefits of Strength Training
New Member Onboarding: Over-Welcoming or Overwhelming?
Team vs. Technology and the Future of Fitness
Setting Goals for Group Fitness
Does Exercise Have to be Boring and Bitter?