Social Video Marketing

Are you using video on social media to drive engagement?

The Challenge:

Video is a critical tool for marketing your fitness facility on social media. More video content is now uploaded to the internet in 30 days than the major television networks created in the past 30 years.

The Solution:

Your fitness facility can capitalize on these video marketing trends by making social media videos yourself. Creating your own DIY social media videos helps build awareness about your group fitness programs and promote a sense of community among staff and members.


Social media marketing is critical to the success of any fitness facility. When it comes to social media, video is king. Posting short videos on social media is one of the most effective ways marketers have found for building businesses through an online presence. The LET’S MOVE – STATEMENT Campaign will help you strategically leverage the power of video to increase participation, generate referrals, drive guest traffic, and expand your membership base.

Topics in the White Paper:

• NEW ready-made social media videos for you to use
• How to create personalized video content for your business
• Tools to Assess Your Program Lineup
• Digital and print resources to promote your programs

Read Time:

6 minutes

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