Description: We love this video from our partners at Dynamic Dimensions. Group Fitness Director Robin P. created a series of social stories introducing new participants, Derrick and Jalen. To us, it says, “New people come to group fitness. And they’re successful, And,...
Summary: You could fill a stadium with all the research, thought leadership, inspiring quotes, and even harsh truths that tell us that employees will make or break our companies. We agree. Not just people, but the right people, are your unique selling point,...
Summary: Digital marketing should be a key focus in your member acquisition strategy. But digital marketing alone is not enough. To build a powerful pipeline of prospective members, you need technology and content to find, nurture, and actively sell to people,...
Summary: Group fitness is something you have to feel to believe. It’s not just a workout; it’s a connected, music-driven, accountability-packed, endorphin-pumping, community experience. It’s likely home to your most loyal members, who deeply believe...