by Jeffrey Pinkerton | Dec 22, 2022 | Webcasts
Can people really love exercise? SUMMARY: Most people don’t love working out… yet. The “before” feels daunting, the “during” can be uncomfortable… but with the right recipe, they’ll love the results, the community, and the “after.” We need to get them...
by Jeffrey Pinkerton | Dec 6, 2022 | Hidden Videos
SUMMARY: Understanding your group fitness KPI’s (Key Performance Indicators) is critical to building and maintaining a robust and profitable group fitness department. Combine that data with a few important MOSSA Metrics and your team can set goals, track progress,...
by Jeffrey Pinkerton | Sep 29, 2022 | Blog
“I’m just asking for a friend,” said the woman sitting next to me on a recent flight back to Atlanta. “How does someone get started with exercise?” Like many fitness professionals, I have been asked this question a gazillion times. My response is a mix of science, but...
More than Muscles: Benefits of Strength Training
New Member Onboarding: Over-Welcoming or Overwhelming?
Team vs. Technology and the Future of Fitness
Setting Goals for Group Fitness
Does Exercise Have to be Boring and Bitter?