YMCA Marketing Webcast featuring the
GET STRONG Campaign

Summary:

The GET STRONG Campaign is designed to create awareness and interest in your Y and your YMCA Group Exercise program(s). The campaign highlights two strength benefits gained by participating in the program.

Topics include:

• GET STRONG Campaign resources
• Strategies for utilizing the resources to build and grow a stronger membership
• Leveraging one of your most valuable assets, the Y brand
• Scripts for your team to engage with members.

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