Powerful Sales Conversations

Powerful Sales Conversations

ASK OR ADVISE? THE CHALLENGE: Most health club and YMCA sales conversations follow a familiar script. What are your goals? What have you done in the past? Why did you stop? While these questions may feel logical, they often create dead-end conversations that do little...
Group Fitness Room Design

Group Fitness Room Design

Does your group fitness room encourage participation? Or chase people away? The Challenge: Group fitness rooms have a lot of jobs to do. They need to accommodate different programs, equipment, instructors, class sizes, and movement patterns — while creating an...