Webcast – Power of Video

SUMMARY:

A prospect’s first impression of your facility used to be your lobby, your front desk, or a conversation with a staff member. Today, it’s often a social media post, a website visit, or a video.

In this webcast, we’ll introduce MOSSA’s Modern Marketing Toolkit and share new resources designed to help facilities attract, engage, and retain more members. Learn how to combine promotional campaigns, personal connection, and professional content to create a stronger marketing strategy and grow participation in your programs.

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TOPICS:

• MOSSA’s Modern Marketing Toolkit
• How marketing and social media continue to evolve
• New quarterly video trailers and where to use them
• Making the most of your campaign library
• Instructor-generated content and personal connection
• Educational and inspirational content from MOSSA
• The new Group Power Workshop and support resources